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Fast Company article on Google+ “Hangout”
Amber Mac writes: While Google’s Hangout lacks the user base and buzzworthy status of other social services, such as Facebook, its community is growing steadily with a reported 100 million active users. Moreover, Google+ hangouts can be used in a number of ways to grow and enhance your business. Use Google+ hangout apps for collaboration Google+ has recently released hangout apps. Two in particular can greatly enhance communications within... -
PR/Branding book about what’s driving Nike’s success
Velocity by Ajaz Ahmed of AKQA and Stefan Olander of Nike The book extolls the virtues of Direction (where you are heading), Speed (with which you think ahead), Discipline (consistency of behavior, correctness of values) and Acceleration (the rate at which you set your work apart from others). The seven “laws” (more like ideas, perhaps) that are discussed as cornerstones for Nike’s continued success are: Evolve immediately. Entitlement kills....