Shiba & Associates
2.0Heads is the website for Shiba & Associates, a digital marketing agency that manages Google Ads accounts and growth programs for client businesses.
We operate as a client services agency, not a software platform. We manage Google Ads accounts under a Google Ads Manager Account (MCC) and use the Google Ads API only for internal reporting, campaign management, optimization, and account monitoring on behalf of authorized clients.
Core Service
Shiba & Associates manages Google Ads campaigns on behalf of a portfolio of business clients under a Google Ads Manager Account (MCC). We use the Google Ads API to automate campaign management, reporting, and optimization across client accounts — enabling efficient, accurate, and scalable paid media management.
Keyword research, match type strategy, ad copywriting, bid management, and ongoing optimization based on search term performance.
Product feed strategy, campaign structure, bidding, and audience segmentation for e-commerce clients on Google Shopping and PMax.
Monthly performance reports covering impressions, clicks, conversions, ROAS, and CPA — generated via the Google Ads API and delivered to clients.
We use the Google Ads API exclusively for internal campaign management across our MCC. API access is not exposed to clients or third parties.
Business Model
We work with small and mid-size businesses across industries including industrial products, home improvement, and e-commerce. Google Ads API access supports internal agency operations only and is never resold, published as a product, or exposed to clients.
Shiba & Associates provides managed marketing services under direct client agreements. We do not operate a public ads platform or developer product.
Client Google Ads accounts are managed through a Google Ads Manager Account so reporting, optimization, and campaign maintenance can be handled centrally by authorized personnel.
The Google Ads API is used only for internal reporting, campaign changes, anomaly monitoring, and workflow automation. Clients receive services and reports, not API access.