Shiba & Associates
Data-driven strategy that turns traffic into revenue. We help small and mid-size businesses grow through Google Ads management, search, and sales pipeline optimization.
Core Service
Shiba & Associates manages Google Ads campaigns on behalf of a portfolio of business clients under a Google Ads Manager Account (MCC). We use the Google Ads API to automate campaign management, reporting, and optimization across client accounts — enabling efficient, accurate, and scalable paid media management.
Keyword research, match type strategy, ad copywriting, bid management, and ongoing optimization based on search term performance.
Product feed strategy, campaign structure, bidding, and audience segmentation for e-commerce clients on Google Shopping and PMax.
Monthly performance reports covering impressions, clicks, conversions, ROAS, and CPA — generated via the Google Ads API and delivered to clients.
We use the Google Ads API exclusively for internal campaign management across our MCC. API access is not exposed to clients or third parties.